Case Study:

Advertising Industries

An outdoor billboard management mobile app to reduce revenue leakages

Services Provided

Android & iOS development, UX/UI Design

Business Challenge

Revenue leakage is prevalent in the outdoor advertising industries. This is mainly caused by inaccurate billboard rental tracking and inventory management. 

Solution Overview

The Advertising Industries Billboard Management App is an outdoor advertising media management app built to manage sign location, availability, classification, lease duration and condition. The solution was created to curb revenue leakages which are widespread due to inaccurate inventory figures. Integration with a booking system and website inquiry forms, the app reduced revenue leakages and increased billboard uptake significantly.

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